Skills library
Skills library
Channel & deliverability
A protocol for designing lifecycle programs in B2B contexts — where the customer is a company, multiple stakeholders must be managed, and revenue growth comes from expansion as much as acquisition.
Multi-stakeholder onboarding, sales/marketing handoff, account-based lifecycle, champion engagement, renewal and expansion programs.
A B2B lifecycle architecture: account-level logic, stakeholder segmentation, sales/marketing coordination, and expansion sequences.
Ship inside Claude
No setup, no prompt engineering. Install the MCP extension and ask Claude any lifecycle marketing question — Orbit routes to the right skill without you having to choose.
Sign up freeA standalone protocol for building, protecting, and recovering email sender reputation across domains, IPs, and list health.
A protocol for coordinated, contextually appropriate communication across email, push, SMS, in-app, and other channels — with channel selection logic, frequency governance, and adaptive sequencing.
A dedicated protocol for designing SMS programs that are legally compliant, operationally sound, and high-performing.
A dedicated protocol for designing, building, and optimising re-engagement programs for lapsed, dormant, and churned users.